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BUS 126 - Introduction to Sports Studies

Students will study the components of management as applied to sport enterprises, as well as the historical, psychological and sociological foundations of sport. An overview of the various careers associated with sports management or sports tourism is provided. In order to understand how to plan and develop a sports-related business or sports-related tourism destination, students will be introduced to ideas such as the scope of sport events, event logistics (including sponsorship, hospitality, and the use if volunteers), and licensing agreements.